Product teams have a broad array of communications tools and technologies for driving customer conversion and retention -- so many, in fact, that it's a challenge to keep them all straight.

Attend this special webinar with technology pro and experienced product marketer Melissa Palmer to discover what communications tools to use when, how, and why!

Melissa will be your guide to the landscape of communications options, covering pros and cons of live video streams, large scale group chats, virtual live events, as well as individual options within each of those categories. She'll help you understand how to go beyond just email to build a community using comms tools, and how to create value in that community that turns users into committed fans. Additionally, Melissa will show you how top organizations are using sentiment analysis and gaining additional insights through the use of artificial intelligence.

Don't miss this unique opportunity to learn how to support your company's product marketing goals with next-level communications technologies!