Webinar Schedule
Wish List (26)
- December 2025
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MegaCast Tech Showcase Day: Master of Disaster 2026
About This MegaCast
In today's digital environment, being prepared for the unexpected is essential for organizations of all sizes. Join us for the "Tech Showcase Day: Master of Disaster 2026," a MegaCast dedicated to equipping IT professionals with the latest insights and solutions for disaster recovery, data protection, and ransomware resilience. Attendees will learn from industry leaders about innovative disaster recovery as a service (DRaaS) strategies, effective backup and recovery solutions, and proactive measures to safeguard critical data. As a sponsor, your company will position itself as a leader in the field, reaching a highly engaged audience of IT buyers and influencers who are actively seeking to enhance their disaster recovery capabilities. Participation in this MegaCast allows you to showcase your expertise and solutions to decision-makers who prioritize robust data protection and business continuity.Vendor Fit
This event is ideal for companies offering disaster recovery solutions, data protection technologies, backup and recovery systems, or ransomware prevention services aimed at helping organizations maintain operational resilience in the face of disruption. -
EcoCast Automating Security: Taking Advantage of New Methods, Tools and AI Capabilities
About This EcoCast
Automation and AI are revolutionizing the way organizations approach cybersecurity, providing more efficient and effective ways to manage threats and secure environments. This EcoCast will explore the latest tools, techniques, and AI-driven capabilities that are enabling businesses to automate their security processes. Attendees will learn how to implement automated threat detection, response systems, and vulnerability management, all while improving overall security posture. As a presenting sponsor, your company will connect with a highly engaged audience of IT buyers and influencers eager to adopt innovative solutions that enhance their security operations through automation. By participating in this event, your brand will be positioned as a leader in cutting-edge security automation and AI-driven defense strategies.Vendor Fit
Companies offering AI-driven security solutions, automated threat detection, and security operations management tools would benefit from sponsoring this event. - January 2026
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Expert Series Ransomware Recap: Heroes, Villains, and Lessons from 2025
Ransomware made headlines again in 2025, testing the resilience of enterprises across every sector. In this Expert Series, your company has the opportunity to showcase its brand to an engaged audience of IT buyers and influencers who are actively seeking effective ways to defend, respond, and recover. The session will be delivered by an expert speaker provided by ActualTech Media, ensuring a high-quality, credible presentation that resonates with decision-makers. Participation is simple and streamlined. As a sponsor, all you need to do is provide one slide and a brief message. ATM handles everything else—speaker, production, and audience recruitment—giving your team maximum visibility with minimal effort. This is your chance to stand alongside trusted experts while positioning your company as part of the solution in the fight against ransomware.
Vendor Fit
Backup and recovery providers, cybersecurity solution vendors, threat detection platforms, and managed security service providers would benefit from presenting at this event. -
EcoCast Securing the Enterprise in 2026 and Beyond!
Enterprises are under constant pressure to stay ahead of evolving threats—from ransomware and insider risks to supply chain vulnerabilities and API exploitation. As hybrid work, multi-cloud adoption, and regulatory requirements accelerate, IT buyers are actively seeking solutions that safeguard data, applications, and infrastructure while enabling business agility. This EcoCast offers your company a powerful opportunity to connect with an engaged audience of IT decision-makers and influencers who are evaluating the next generation of enterprise security technologies. By sponsoring, you'll showcase your expertise and demonstrate how your solutions address today's most pressing security challenges: identity protection, zero-trust implementation, AI-powered threat detection, resilient backup, and rapid incident response. Attendees will be exploring practical strategies and proven tools to strengthen defenses and modernize security programs. Your participation positions your brand at the center of their decision-making journey.
Vendor Fit
Ideal sponsors include cybersecurity vendors, cloud security providers, identity and access management specialists, data protection companies, and endpoint or network defense innovators. - February 2026
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EcoCast Monitoring and Optimizing a Hybrid Cloud Environment
Enterprises are increasingly reliant on hybrid cloud models to balance flexibility, performance, and cost. Yet managing workloads across public, private, and on-premises environments introduces significant challenges—ranging from visibility gaps and performance bottlenecks to compliance requirements and escalating costs. IT leaders are actively seeking solutions that deliver unified monitoring, actionable insights, and optimization strategies that drive measurable business value. This EcoCast gives your company the opportunity to present its expertise to a highly engaged audience of IT buyers and influencers who are evaluating tools to make hybrid environments more efficient, secure, and predictable. By sponsoring, you'll demonstrate how your solutions help organizations achieve end-to-end visibility, reduce complexity, and proactively manage resources. Attendees will be decision-makers looking for technologies that optimize workloads, strengthen governance, and maximize ROI across distributed infrastructure. This EcoCast places your brand directly in front of enterprises determined to modernize and streamline their hybrid cloud operations.
Vendor Fit
Ideal sponsors include cloud monitoring providers, observability platforms, cost optimization vendors, security and compliance solution providers, and hybrid cloud management innovators. -
EcoCast Improving Security, Usability, and Compliance With a Data Governance Framework
Enterprises are generating and consuming data at unprecedented scale, but without a strong governance framework, that data can quickly become a source of risk instead of value. Security teams, compliance officers, and IT leaders are under pressure to safeguard sensitive information, maintain regulatory alignment, and provide users with the right access at the right time. This EcoCast offers your company the opportunity to engage with an audience of IT buyers and influencers who are seeking proven approaches to strengthen governance strategies while enabling innovation and efficiency. By sponsoring, your organization will showcase how its solutions help enterprises balance security, usability, and compliance through structured frameworks. Attendees will be evaluating tools that deliver visibility, enforce data policies, support privacy initiatives, and ensure users can safely leverage data for business value. Your solutions will be front and center with decision-makers actively planning their governance roadmaps.
Vendor Fit
Best suited for data governance platforms, compliance and risk management providers, identity and access management vendors, data protection companies, and cloud security innovators. - April 2026
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EcoCast Healthcare TechCheck: Streamlining Healthcare IT
Healthcare organizations face unique IT challenges: safeguarding patient data, ensuring compliance, managing complex electronic health record (EHR) systems, and enabling clinicians with reliable, efficient tools. At the same time, rising costs, staffing shortages, and growing cyber threats are forcing IT leaders to find smarter, streamlined approaches to technology management. This EcoCast provides your company with the opportunity to showcase its expertise to an engaged audience of IT buyers and influencers in the healthcare sector who are actively evaluating solutions to modernize their infrastructure while improving patient outcomes.
By sponsoring, your organization can highlight how its technologies and services help healthcare providers achieve secure, efficient, and cost-effective IT operations. Attendees will be exploring practical solutions that strengthen data protection, simplify compliance, optimize performance, and enhance clinician and patient experiences. Sponsorship ensures your brand is positioned directly in front of decision-makers shaping the future of healthcare IT.Vendor Fit
Ideal sponsors include EHR solution providers, healthcare cybersecurity vendors, data protection companies, cloud and infrastructure management platforms, and compliance technology specialists. - May 2026
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EcoCast Security Automation: Tips, Tricks, and Tools for Better Security
"As cyber threats grow in speed and complexity, manual processes are no longer enough to keep organizations protected. Security automation has become essential for reducing response times, minimizing human error, and allowing IT teams to focus on higher-value work. From automating repetitive tasks to orchestrating complex incident response, organizations are actively exploring solutions that strengthen security while improving efficiency. This EcoCast provides your company with the opportunity to engage directly with IT buyers and influencers who are seeking actionable insights and proven technologies to advance their automation strategies. By sponsoring, your organization can highlight how its solutions help enterprises accelerate detection and response, streamline operations, and improve overall resilience. Attendees will be evaluating practical tools and real-world best practices that make automation achievable and impactful in everyday security operations. Sponsorship places your brand in front of decision-makers eager to invest in smarter, faster defenses.
Vendor Fit
Ideal sponsors include SOAR providers, SIEM vendors, AI-driven security platforms, managed detection and response providers, and automation tool vendors focused on security operations." -
MegaCast Backupalooza 2026! New Tools Using AI, Immutability, Air Gapping, Automation, and More
"Backup and recovery are no longer back-office functions—they are front-line defenses against ransomware, outages, and data loss. With AI, immutable storage, air-gapped protection, and advanced automation redefining what's possible, IT leaders are actively searching for the next generation of tools that keep their data secure and their businesses resilient. This MegaCast gives your company the opportunity to engage directly with IT buyers and influencers who are exploring innovative approaches to modern backup and disaster recovery. By sponsoring, your organization can demonstrate how its solutions deliver smarter protection, faster recovery, and simpler management for today's hybrid and cloud environments. Attendees will be evaluating tools that ensure business continuity, reduce risk, and streamline operations—placing your brand front and center with decision-makers making critical data protection investments.
Vendor Fit
Ideal sponsors include backup and recovery vendors, cloud storage providers, cybersecurity companies focused on ransomware defense, data management platforms, and automation tool providers." -
EcoCast Understanding Threat Detection and Response
"Enterprises today face a constant barrage of cyber threats that demand faster, smarter, and more effective responses. From ransomware and phishing campaigns to insider risks and advanced persistent threats, IT leaders need strategies and tools that not only detect suspicious activity but also respond in time to minimize impact. This EcoCast provides your company with the opportunity to connect with an engaged audience of IT buyers and influencers who are actively evaluating threat detection and response solutions to protect their organizations. By sponsoring, your organization can showcase its expertise in delivering capabilities such as advanced analytics, AI-driven detection, automated incident response, and integrated threat intelligence. Attendees will be looking for proven tools and best practices to reduce dwell time, simplify investigations, and build resilience against emerging attacks. Sponsorship ensures your brand is visible to decision-makers shaping their organizations' security priorities.
Vendor Fit
Ideal sponsors include SIEM and XDR vendors, MDR providers, SOAR platforms, threat intelligence companies, and cybersecurity service providers focused on detection and response." -
Expert Series Common Pitfalls of Data Protection and Disaster Recovery
"Even the most well-intentioned IT teams can stumble when it comes to safeguarding data and ensuring rapid recovery. From misconfigured backups and inadequate testing to overlooked dependencies, the risks are real—and costly when disaster strikes. This Expert Series webinar will reach a highly engaged audience of IT buyers and influencers who want to avoid these mistakes. An expert speaker provided by ActualTech Media will lead the session, offering insights into common pitfalls, practical fixes, and strategies for building stronger resilience. As a sponsor, all that's required is a single slide and a podcast-style ad message. Production, expert presentation, and audience recruitment are handled for you by ActualTech Media.
Vendor Fit
Backup and recovery vendors, disaster recovery service providers, cloud data protection platforms, and business continuity solution companies would benefit from presenting at this event." - June 2026
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Expert Series Securing What's Outside Your Control: Supply Chain Security, Shadow AI, SBOM, and More
"Today's enterprises rely on an intricate web of vendors, partners, and technologies that extend well beyond direct control. This creates exposure to supply chain compromises, unmanaged "shadow AI" projects, and vulnerabilities hidden within software components. Addressing these risks requires visibility, governance, and proactive security strategies. This Expert Series provides your company with the opportunity to reach an engaged audience of IT buyers and influencers who are actively evaluating solutions to these challenges. An expert speaker provided by ActualTech Media will deliver the presentation, covering real-world practices for strengthening supply chain defenses, managing AI-driven risks, and leveraging SBOMs to mitigate hidden threats. As a sponsor, all you'll need to do is provide a single slide and a short message. Everything else—expert presentation, production, and audience recruitment—will be managed for you, ensuring maximum exposure with minimal effort.
Vendor Fit
Security vendors, compliance solution providers, AI governance platforms, and supply chain risk management companies would benefit from sponsoring this event.
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Expert Series Integrating AI into the Enterprise
"Artificial intelligence is moving from pilot projects to full-scale enterprise adoption, reshaping how organizations operate, innovate, and compete. From automating workflows and enhancing decision-making to managing risks and ensuring compliance, AI integration is now a top priority for IT leaders. This Expert Series will reach a highly engaged audience of IT buyers and influencers who are exploring real-world approaches to making AI work at scale. An expert speaker provided by ActualTech Media will deliver the session, offering actionable guidance on AI adoption, governance, and measurable outcomes. As a sponsor, all you'll need to do is provide a single slide and a short message. The speaker, production, and audience recruitment will be handled for you, giving your brand visibility and credibility with minimal effort.
Vendor Fit
AI solution providers, data management platforms, cloud service vendors, and enterprise automation companies would benefit from sponsoring this event." -
EcoCast Protecting Your Data: A Holistic Approach to Data Security, Data Loss, PII Protection, and More
"Enterprises today face relentless pressure to protect sensitive data from theft, loss, misuse, and regulatory non-compliance. From intellectual property and customer records to personally identifiable information (PII), the risks extend across on-premises systems, cloud services, and distributed workforces. IT leaders are actively searching for integrated strategies that combine strong prevention, rapid detection, and reliable recovery. This EcoCast gives your company the opportunity to connect with an engaged audience of IT buyers and influencers who are evaluating the next generation of tools and services to safeguard critical data assets. By sponsoring, your organization can demonstrate how its solutions deliver holistic protection—combining encryption, access controls, monitoring, backup, and compliance automation into unified approaches. Attendees will be exploring proven methods that reduce exposure, streamline governance, and ensure data remains both secure and accessible. Sponsorship ensures your brand is front and center with decision-makers prioritizing investments in data security.
Vendor Fit
Best suited for data security vendors, data loss prevention (DLP) providers, compliance and privacy specialists, backup and recovery innovators, and cloud security platforms." -
MegaCast Keeping up with Ransomware: Evolving Defenses to Counter Changing Attacks
"Ransomware continues to evolve, with attackers employing new tactics that bypass traditional defenses, exploit cloud services, and target backups. Enterprises can no longer rely on static strategies—they need adaptive, layered approaches that combine prevention, detection, and rapid recovery. IT buyers and influencers are actively searching for solutions that reduce risk, minimize downtime, and protect critical data from increasingly destructive attacks. This MegaCast provides your company the opportunity to connect directly with decision-makers who are prioritizing ransomware defense as a top security investment. By sponsoring, your organization can showcase how its technologies and services deliver resilient protection, from immutable backups and AI-driven threat detection to automated response and recovery. Attendees will be evaluating solutions that strengthen security postures, simplify operations, and enable business continuity even under attack. Sponsorship ensures your brand is top-of-mind with organizations ready to invest in ransomware defense.
Vendor Fit
Ideal sponsors include cybersecurity vendors, backup and recovery providers, ransomware detection platforms, incident response service providers, and cloud security innovators." -
EcoCast Backing up, Securing, and Optimizing Kubernetes/Containerized Environments
"Kubernetes and containerized environments have become essential for modern application development and deployment, offering flexibility and scalability across hybrid and multicloud infrastructures. Yet these environments also introduce new challenges—ensuring data is backed up and recoverable, maintaining strong security controls, and optimizing performance across dynamic, distributed workloads. IT buyers and influencers are actively seeking solutions that can help them manage and protect these complex environments without slowing innovation. This EcoCast provides your company with the opportunity to showcase its expertise directly to decision-makers who are planning and scaling their container strategies.
By sponsoring, your organization can demonstrate how its technologies safeguard containerized applications, automate recovery, and secure workloads while streamlining operations. Attendees will be evaluating tools and best practices that combine backup, security, monitoring, and optimization into unified approaches. Sponsorship ensures your brand is front and center with enterprises ready to invest in resilient container ecosystems.Vendor Fit
Ideal sponsors include Kubernetes backup and recovery providers, container security platforms, observability and optimization vendors, and cloud-native infrastructure solution providers." - July 2026
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Expert Series Key Differences Between Disaster Recovery and Ransomware Recovery Plans
While disaster recovery and ransomware recovery are often mentioned in the same breath, the reality is that they require distinct strategies, tools, and playbooks. A natural disaster or system outage is not the same as an orchestrated, malicious attack designed to encrypt, exfiltrate, or destroy data. In this Expert Series, an expert speaker provided by ActualTech Media will offer clarity on how to build both types of recovery plans. An engaged audience of IT buyers and influencers will learn where traditional disaster recovery falls short against ransomware and what enterprises must do differently to ensure resilience. As a sponsor, all you'll need to do is provide a single slide and a short message. Audience recruitment, production, and the expert-led presentation are handled for you, making participation effortless and effective.
Vendor Fit
Backup and recovery providers, cybersecurity vendors, disaster recovery specialists, and managed security service providers would benefit from sponsoring this event. -
EcoCast Tech Showcase: Assessing and Improving Backup, Data Protection, and Disaster Recovery Capabilities
Data is the lifeblood of every enterprise, and protecting it against outages, cyberattacks, and accidental loss is a top priority for IT leaders. Yet many organizations still struggle with fragmented backup systems, slow recovery times, and gaps in data protection strategies. IT buyers and influencers are actively looking for solutions that deliver speed, reliability, and resiliency while simplifying management across hybrid and multicloud environments. This EcoCast provides your company with the opportunity to showcase its expertise to decision-makers evaluating the next generation of backup, disaster recovery, and data protection technologies. By sponsoring, your organization can highlight how its solutions help enterprises strengthen resilience, accelerate recovery, and ensure business continuity. Attendees will be exploring practical tools and proven strategies that reduce risk, meet compliance demands, and protect critical business assets. Sponsorship ensures your brand is front and center with IT professionals ready to invest in modern data protection.
Vendor Fit
Ideal sponsors include backup and recovery providers, disaster recovery as a service (DRaaS) vendors, cloud storage innovators, and data protection companies focused on resiliency and continuity. - August 2026
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Expert Series Emerging Best Practices for Defending Microsoft Cloud, AD, and Databases
Microsoft technologies form the backbone of countless enterprise environments, from Active Directory and Microsoft 365 to Azure services and mission-critical databases. As attackers increasingly target these systems, IT leaders are seeking proven strategies to harden defenses, detect intrusions, and maintain resilience across their Microsoft-based infrastructure. This Expert Series event offers your company the chance to reach an audience of engaged IT buyers and influencers who are focused on protecting their most widely used platforms. An expert speaker provided by ActualTech Media will lead the discussion, covering emerging best practices for securing Active Directory, defending Microsoft cloud resources, and safeguarding databases against evolving threats. As a sponsor, your participation is straightforward: simply provide one slide and a short message. ActualTech Media handles everything else, ensuring your brand gains visibility with professionals making key security and technology decisions.
Vendor Fit
Ideal for security vendors, cloud protection providers, and identity management companies supporting Microsoft-centric environments. -
MegaCast Cloud Security Fest 2026!
Cloud adoption continues to accelerate, but with it comes new risks—from misconfigurations and compliance gaps to ransomware, identity breaches, and API vulnerabilities. IT leaders are urgently seeking innovative approaches to secure multicloud and hybrid environments without slowing business agility. This MegaCast offers your company the chance to showcase its solutions to an engaged audience of IT buyers and influencers who are actively exploring the next generation of cloud security tools and strategies. By sponsoring, your organization can demonstrate how its technologies and services deliver stronger visibility, governance, and protection across cloud platforms. Attendees will be evaluating proven approaches for identity security, workload protection, compliance automation, and AI-enhanced defenses. Sponsorship ensures your brand is highlighted directly in front of decision-makers who are prioritizing cloud security as a top investment for 2026 and beyond.
Vendor Fit
Best suited for cloud security vendors, identity and access management providers, compliance and governance platforms, workload protection specialists, and managed cloud security service providers. - September 2026
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Expert Series Cloud Security Posture: Shrinking the Public, Private, and Hybrid Cloud Attack Surface
As organizations expand their use of public, private, and hybrid cloud services, their attack surfaces continue to grow in complexity. From misconfigurations and weak identity controls to exposed data and vulnerable APIs, IT leaders are urgently searching for proven strategies to reduce risk and strengthen defenses. This Expert Series event offers your company the opportunity to connect with a highly engaged audience of IT buyers and influencers who are prioritizing cloud security posture. An expert speaker provided by ActualTech Media will lead the session, breaking down best practices for identifying risks, implementing controls, and maintaining visibility across multi-cloud environments. As a sponsor, your role is simple: provide a single slide and a short message. ActualTech Media handles the rest, ensuring your brand gains exposure with professionals making critical cloud security decisions.
Vendor Fit
Best for cloud security vendors, identity management providers, and compliance solution companies supporting multi-cloud strategies. -
EcoCast Discovery Day: Products and Services That Support Cloud Migration, Security, Sustainability, and Success
Enterprises are embracing the cloud to unlock agility, scalability, and innovation—but success requires more than migration. IT leaders are actively searching for solutions that ensure secure workloads, enable sustainable operations, and deliver measurable business value. From optimizing cloud migrations and improving visibility to strengthening security and advancing AI initiatives, organizations want practical tools that help them thrive in competitive markets. This EcoCast provides your company with the opportunity to showcase its expertise to an engaged audience of IT buyers and influencers who are evaluating new technologies and services to support their cloud-driven strategies. By sponsoring, your organization can highlight how its offerings accelerate cloud adoption, improve security postures, and enable sustainable, efficient operations. Attendees will be exploring products and services designed to simplify complexity, reduce risk, and ensure long-term success. Sponsorship positions your brand directly in front of decision-makers prioritizing cloud innovation.
Vendor Fit
Ideal sponsors include cloud migration service providers, security vendors, sustainability-focused IT solution providers, cloud optimization platforms, and managed service providers. -
Expert Series The Complete Ransomware Protection Stack: From Prevention to Detection to Response to Recovery
Ransomware remains one of the most damaging and persistent threats organizations face today, and IT leaders know that no single tool or tactic is enough. They need a comprehensive protection stack that spans prevention, detection, response, and recovery. This Expert Series event provides your company the opportunity to reach an engaged audience of IT buyers and influencers who are seeking practical guidance for building end-to-end ransomware resilience. An expert speaker provided by ActualTech Media will deliver the session, exploring best practices for hardening defenses, monitoring activity, orchestrating response plans, and ensuring fast recovery after an attack. As a sponsor, your role is simple: provide one slide and a short message. We'll handle the rest, ensuring your brand gains recognition with decision-makers determined to strengthen their ransomware defenses.
Vendor Fit
Ideal for security solution vendors, backup and recovery providers, and incident response specialists focused on ransomware resilience. - October 2026
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EcoCast Transforming Backup and Disaster Recovery with AI and Emerging Techniques
Traditional backup and disaster recovery strategies are no longer enough to protect against today's evolving threats and complex IT environments. Organizations now demand solutions that incorporate artificial intelligence, automation, immutability, and other advanced techniques to ensure data resilience and business continuity. IT buyers and influencers are actively exploring tools that reduce recovery times, improve detection of anomalies, and strengthen protection against ransomware and outages. This EcoCast gives your company the opportunity to present directly to decision-makers who are evaluating the next generation of backup and disaster recovery solutions. By sponsoring, your organization can showcase how its technologies harness AI and emerging innovations to deliver smarter protection and faster recovery. Attendees will be seeking practical, proven approaches to simplify management, strengthen resilience, and safeguard critical systems. Sponsorship ensures your brand is visible to enterprises prioritizing modern data protection strategies.
Vendor Fit
Ideal sponsors include backup and recovery providers, AI-driven data protection vendors, cloud storage innovators, disaster recovery as a service (DRaaS) providers, and cybersecurity firms focused on resilience. - November 2026
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Expert Series Unlocking Business Value: AI in Enterprise IT
Artificial intelligence is moving from experimentation to practical deployment in enterprise IT, where it is being applied to optimize operations, enhance security, and drive measurable business outcomes. IT leaders want to know how to leverage AI responsibly and effectively to gain real value from their infrastructure investments. This Expert Series event gives your company the opportunity to reach an engaged audience of IT buyers and influencers eager to understand where AI fits into their strategies. An expert speaker provided by ActualTech Media will deliver the session, highlighting best practices, real-world applications, and emerging opportunities where AI is driving tangible improvements in IT efficiency, reliability, and innovation. As a sponsor, your role is simple: provide a single slide and a short message. We'll take care of the rest, ensuring your brand is seen by decision-makers actively exploring AI adoption.
Vendor Fit
Best suited for AI solution providers, enterprise software vendors, and infrastructure companies enabling AI-driven innovation in IT. -
Expert Series Securing Endpoints Through Effective Management, Solutions and Strategies
Endpoints remain one of the most frequently targeted entry points for attackers, making endpoint protection and management a top priority for IT leaders. Organizations must balance security, usability, and performance while ensuring policies, solutions, and response strategies are consistently applied across increasingly distributed workforces. This Expert Series event gives your company the chance to reach an engaged audience of IT buyers and influencers who are actively seeking effective strategies to secure endpoints and reduce risk. An expert speaker provided by ActualTech Media will lead the discussion, focusing on best practices for endpoint management, innovative security solutions, and strategies for detecting and responding to threats. As a sponsor, your role is simple: provide a single slide and a short message. We'll handle the rest, ensuring your brand gains visibility with decision-makers prioritizing endpoint security.
Vendor Fit
Ideal for endpoint security vendors, device management providers, and threat detection companies serving enterprise IT environments.